If you've ever wondered what goes on behind the scenes when we create a skincare product at ZiZAN!A, you've come to the right place. In this article, we're going to take you through our development process, revealing the key steps we take to create our natural cosmetics.
Understanding the development process
Before diving into the details, let's start by understanding what the process of developing a new product really involves. At ZiZAN!A, this process is a real adventure that requires time, creativity and an unwavering commitment to naturalness and efficiency. From initial conception to market launch, each stage is meticulously planned and executed to ensure that our products meet the highest standards. A new product can take between 1 and 2 years to create. So it's a long process...
Stage 1: Research and development
It all starts with research and development. This stage is crucial because it allows us to discover the latest trends, explore new ingredients and develop formulas with our most effective natural ingredients. Each ingredient is meticulously studied, focusing on their benefits for the skin and their compatibility with our values.
Stage 2: Formulation and testing
Once we have identified the key ingredients, we move on to the formulation and testing phase. Here, our partners work closely together to create a unique ZiZAN!A blend. A series of rigorous tests are then carried out to assess the safety and efficacy of each new formula, ensuring that it meets the highest standards of quality, naturalness and efficacy.
Stage 3: Design and packaging
Meanwhile, our marketing team works with designers on the aesthetics of the packaging, creating a design that reflects our brand. From the choice of materials to the graphic design, we pay particular attention to every detail. Because packaging is an integral part of the experience with our products.
Stage 4: Production and quality control
Once the formulas and designs have been approved, we move on to production. This stage is essential to ensure that our products are manufactured to the highest standards of quality and safety. Each batch undergoes strict quality checks throughout the manufacturing process to ensure that it meets the exact specifications set by our team and our Cosmos Organic certification body.
Stage 5: Market launch
Finally comes the long-awaited moment of market launch. Once our products are ready to be unveiled, we implement a marketing and communication strategy to inform our customers of their arrival. We closely monitor feedback and comments from our customers, using this information to make continuous improvements to our products.
At ZiZAN!A, our aim is to create natural skincare products that truly meet the needs and desires of our community. Through a rigorous development process focused on naturalness and efficacy, we are proud to offer cosmetics that celebrate natural beauty in all its forms.